Manager, Marketing

Location: 

Mississauga, ON, CA, L5N 6M1

 

Those who join Emergent BioSolutions feel a sense of ownership about their future. You will excel in an environment characterized by respect, innovation and growth opportunities. Here, you will join passionate professionals who advance their scientific, technical and professional skills to develop products designed-to protect life.

This position is responsible for supporting the commercial promotion of NARCAN® Nasal Spray in Canada. Core responsibilities of this role include and are not limited to marketing activities supporting Consumer, Public Interest, and Indigenous groups. There will be some interactions with HCPs groups (pharmacists and physicians). This job entails ownership in the development and execution of tactics that ensure optimal positioning, demand, utilization, and overall growth of the brand. The Marketing Manager will be responsible for gaining insights to inform strategies and tactics to maximize adoption and pull through of NARCAN® Nasal Spray across the Canadian market.

 

ESSENTIAL FUNCTIONS

•    Contributes to the development of annual brand plan with support from external vendors and business partners 

  • Execution and project management of the tactical plan including implementation of consumer and community-based tactics, and leveraging a diverse portfolio of channels, including community representatives, educational programs, online marketing, news media and social media
  • Design and update promotional material and ensure inclusion of messaging and brand strategy, routing materials through PRC (Promotional Review Committee) and working with Legal, Medical and Regulatory partners
  • Implements and executes promotional programs and tactics to ensure delivery against brand strategies, including development of work plans 
  • Building and fostering business relationships with key stakeholders and community partners
  • Collaborate closely with field-based team to identify insights and opportunities to optimize market positioning and penetration
  • Responsible for congress/conference planning
  • Responsible for business meeting planning and execution
  • Drives collaboration with all cross functional partners, including sales, community, regulatory, legal, analytics, patient advocacy and medical affairs
  • Responsibilities may require a work schedule that may include working outside of "normal" work hours in order to meet business demands.
  • This position may require local and overnight travel across Canada in fulfilling business needs (approximately 30%).

The above statements are intended to describe the nature of work performed by those in this job and are not an exhaustive list of all duties. Nothing in this job description restricts managements right to assign or reassign duties and responsibilities to this job at any time which reflects management’s assignment of essential functions. 

MINIMUM EDUCATION, EXPERIENCE, SKILLS

  • Bachelor's degree or equivalent in business, healthcare marketing, health sciences or a related field is required. MBA is considered an asset.
  • Two or more years of relevant Canadian experience in marketing pharmaceutical product/device
  • Customer facing experience with stakeholders in a pharmaceutical/medical environment. Pharmaceutical sales experience is an asset.
  • Preferred experience with consumers, stakeholders in public health space and experience working with indigenous populations
  • Demonstrates enthusiasm, strong initiative, and high sense of urgency
  • Able to manage multiple tasks and meet deadlines in a fast-paced environment
  • Proficiency with regulations around the promotion of drugs and interactions with healthcare providers within the Canadian marketplace (familiarity with the Pharmaceutical Advertising Advisory Board Code, Advertising Standards Canada and Innovative Medicines Canada Code of Conduct)
  • Experience in successfully representing the commercial perspective during the regulatory/legal review of promotional materials
  • Enthusiasm, confidence, ability to work on multiple tasks, problem solving ability, creativity and ability to prioritize effectively to meet personal, team and company goals
  • Curiosity to understand best practices for channel marketing across industries; confidence in proposing change and novel tactics for brand consideration
  • Business acumen to support the ROI determination of promotional spend
  • Strong verbal, written communication and presentation skills; able to communicate in a concise, engaging and convincing manner
  • Experience in marketing strategy and tactic design with an ability to communicate ideas to internal partners and external agencies
  • Capable of leveraging data and analytics to distill insights and drive data-based decision making
  • Strong collaborator who can communicate effectively with internal and external business partners, and can effectively leverage the strengths and skills of multiple and diverse business partners

 

As part of our team, you'll join talented and inspiring colleagues whose sense of purpose complements your own. We offer highly diverse career opportunities, a supportive culture, competitive salaries, flexible work arrangements and an extensive benefits package. Information submitted will be used by Emergent BioSolutions for activities related to your prospective employment. Emergent BioSolutions respects your privacy and any use of the information submitted will be subject to the terms of our Privacy Policy.

ABOUT EMERGENT

Protecting and Enhancing 1 billion lives by 2030 focuses our energy to improve the quality of life for individuals around the world, giving them the opportunity to experience the fullness of life.

Our drive towards this vision informs all of our actions—whether it is our approach to product development, manufacturing, encouraging employee health and wellness or giving back to the community—we strive every day to achieve this shared goal.

WE BELIEVE IN OUR VALUES

  • Stand shoulder to shoulder no matter what
    • We combine our best thinking and communicate openly to support each other.
  • Break through thinking
    • We take smart risks, pursue innovation and challenge ourselves to constantly improve.
  • Own it always
    • Every person at Emergent is engaged and accountable for delivering on our commitments.
  • Compete where it counts
    • We set the right goals and respect each other as we conquer them together.